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«Bezos» redirects here. For other people with the surname, see Bezos (surname).

Jeff Bezos
Modified Background image of Jeff Bezos, taken originally by U.S. Space Force.png

Bezos in 2021
Born

Jeffrey Preston Jorgensen

January 12, 1964 (age 59)

Albuquerque, New Mexico, U.S.
Education Princeton University (BSE)
Occupations
  • Entrepreneur
  • media proprietor
  • investor
  • computer engineer
Years active 1986–present
Title
  • Founder and executive chairman of Amazon
  • Founder of Blue Origin
  • Founder of Bezos Expeditions
Spouse

MacKenzie Scott

​

​

(m. 1993; div. 2019)​
Partner(s) Lauren Sánchez
(2019–present)
Children 4
Relatives Mark Bezos (half-brother)[1]
Signature
Jeff Bezos signature.svg

Jeffrey Preston Bezos ( BAY-zohss;[2] né Jorgensen; born January 12, 1964) is an American entrepreneur, media proprietor, investor, and commercial astronaut.[3][4] He is the founder, executive chairman, and former president and CEO of Amazon. With a net worth of US$128 billion as of February 2023, Bezos is the third-wealthiest person in the world and was the wealthiest from 2017 to 2021 according to both Bloomberg’s Billionaires Index and Forbes.[5][6]

Born in Albuquerque and raised in Houston and Miami, Bezos graduated from Princeton University in 1986. He holds a degree in electrical engineering and computer science. He worked on Wall Street in a variety of related fields from 1986 to early 1994. Bezos founded Amazon in late 1994 on a road trip from New York City to Seattle. The company began as an online bookstore and has since expanded to a variety of other e-commerce products and services, including video and audio streaming, cloud computing, and artificial intelligence. It is the world’s largest online sales company, the largest Internet company by revenue, and the largest provider of virtual assistants and cloud infrastructure services through its Amazon Web Services branch.

Bezos founded the aerospace manufacturer and sub-orbital spaceflight services company Blue Origin in 2000. Blue Origin’s New Shepard vehicle reached space in 2015 and afterwards successfully landed back on Earth; he flew into space on Blue Origin NS-16 in 2021. He also purchased the major American newspaper The Washington Post in 2013 for $250 million and manages many other investments through his venture capital firm, Bezos Expeditions. In September 2021, Bezos co-founded biotechnology company Altos Labs with Mail.ru founder Yuri Milner.[7]

The first centibillionaire on the Forbes Real Time Billionaires Index and the second ever to have eclipsed the feat since Bill Gates in 1999,[8] Bezos was named the «richest man in modern history» after his net worth increased to $150 billion in July 2018.[9] In August 2020, according to Forbes, he had a net worth exceeding $200 billion.[10] In 2020 during the COVID-19 pandemic, his wealth grew by approximately $24 billion.[11] On July 5, 2021, Bezos stepped down as the CEO and President of Amazon and took over the role of executive chairman. Andy Jassy, the chief executive of Amazon’s cloud computing division AWS,which is also the world’s largest cloud computing network[12][13] succeeded Bezos as the CEO and President of the e-commerce giant. On July 20, 2021, he flew to space alongside his half-brother,[1] Mark.[14] The suborbital flight lasted over 10 minutes, reaching a peak altitude of 66.5 miles (107.0 km).[15] In September 2022, he was ranked second on the Forbes 400 list of wealthiest Americans with a net worth of $151 billion.

Early life

Jeffrey Preston Jorgensen was born in Albuquerque, New Mexico, on January 12, 1964,[16] the son of Jacklyn (née Gise) and Theodore Jørgensen.[17] At the time of Jeff’s birth, his mother was a 17-year-old high-school student and his father was 19 years old.[18] Jørgensen was a Danish American and was born in Chicago to a family of Baptists.[19] After completing high school despite challenging conditions, Jacklyn attended night school while bringing Jeff along as a baby.[20] Jeff attended a Montessori school in Albuquerque, New Mexico, when he was two years old.[21] After his parents divorced, his mother married Cuban immigrant Miguel «Mike» Bezos in April 1968.[22] Shortly after the wedding, Mike adopted four-year-old Jeff whose surname was then legally changed from Jorgensen to Bezos.[23]

After Mike had received his degree from the University of New Mexico, the family moved to Houston, Texas, so that he could begin working as an engineer for Exxon.[24] Jeff attended River Oaks Elementary School in Houston from fourth to sixth grade.[25] Jeff’s maternal grandfather was Lawrence Preston Gise, a regional director of the U.S. Atomic Energy Commission (AEC) in Albuquerque.[26] Lawrence retired early to his family’s ranch near Cotulla, Texas, where Jeff would spend many summers in his youth.[27] Jeff would later purchase this ranch and expand it from 25,000 acres (10,117 ha) to 300,000 acres (121,406 ha).[28][29] Jeff displayed scientific interests and technological proficiency and once rigged an electric alarm to keep his younger siblings out of his room.[30][31] The family moved to Miami, Florida, where Jeff attended Miami Palmetto High School.[32][33] While Jeff was in high school, he worked at McDonald’s as a short-order line cook during the breakfast shift.[34]

Bezos attended the Student Science Training Program at the University of Florida. He was high school valedictorian, a National Merit Scholar,[35][36] and a Silver Knight Award winner in 1982.[35] In his graduation speech, Bezos told the audience he dreamed of the day when mankind would colonize space. A local newspaper quoted his intention «to get all people off the earth and see it turned into a huge national park».[37] In 1986, he graduated summa cum laude from Princeton University with a 4.2 GPA and a Bachelor of Science in Engineering degree (B.S.E.) in electrical engineering and computer science; he was also a member of Phi Beta Kappa.[38][39] While at Princeton, Bezos was a member of the Quadrangle Club, one of Princeton’s 11 eating clubs.[40] In addition, he was elected to Tau Beta Pi and was the president of the Princeton chapter of the Students for the Exploration and Development of Space (SEDS).[41][42]

Business career

Early career

After Bezos graduated from college in 1986, he was offered jobs at Intel, Bell Labs, and Andersen Consulting, among others.[43] He first worked at Fitel, a fintech telecommunications start-up, where he was tasked with building a network for international trade.[44] Bezos was promoted to head of development and director of customer service thereafter. He transitioned into the banking industry when he became a product manager at Bankers Trust from 1988 to 1990. He then joined D. E. Shaw & Co, a newly created hedge fund with a strong emphasis on mathematical modelling in 1990 until 1994. Bezos became D. E. Shaw’s fourth senior vice-president by age 30.[45][43]

Amazon

Bezos (front row, center) at the Robot Co-op in 2005

In late 1993, Bezos read that the Internet was growing at a rate of 2300% a year and decided to establish an online bookstore.[46] He and his then-wife, MacKenzie Scott, left their jobs at D. E. Shaw and founded Amazon in a rented garage in Bellevue, Washington on July 5, 1994, after writing its business plan on a cross-country drive from New York City to Seattle.[47][48] With Bezos at the helm and Scott taking an integral role in its operation—writing checks, keeping track of the books, and negotiating the company’s first freight contracts—the foundation was laid for this garage-run operation to grow exponentially.[49] Prior to settling on Seattle, Bezos had investigated setting up his company at an Indian reservation near San Francisco in order to avoid paying taxes.[50] Bezos initially named his new company Cadabra but later changed the name to Amazon after the Amazon River in South America, in part because the name begins with the letter A, which is at the beginning of the alphabet.[51] At the time, website listings were alphabetized, so a name starting with «A» would appear sooner when customers conducted online searches.[52] In addition, he regarded «Amazon,» the name of the world’s largest river as fitting for what he hoped would become the world’s largest online bookstore.[52] He accepted an estimated $300,000 from his parents as investment in Amazon.[48][53][54] He warned many early investors that there was a 70% chance that Amazon would fail or go bankrupt.[55] Although Amazon was originally an online bookstore, Bezos had always planned to expand to other products.[45][51] Three years after Bezos founded Amazon, he took it public with an initial public offering (IPO).[56] In response to critical reports from Fortune and Barron’s, Bezos maintained that the growth of the Internet would overtake competition from larger book retailers such as Borders and Barnes & Noble.[51]

In 1998, Bezos diversified into the online sale of music and video, and by the end of the year he had expanded the company’s products to include a variety of other consumer goods.[51] Bezos used the $54 million raised during the company’s 1997 equity offering to finance aggressive acquisition of smaller competitors.[51] In 2000, Bezos borrowed $2 billion from banks, as its cash balances dipped to only $350 million.[57] In 2002, Bezos led Amazon to launch Amazon Web Services, which compiled data from weather channels and website traffic.[51] In late 2002, rapid spending from Amazon caused it financial distress when revenues stagnated.[58] After the company nearly went bankrupt, he closed distribution centers and laid off 14% of the Amazon workforce.[57] In 2003, Amazon rebounded from financial instability and turned a profit of $400 million.[59][failed verification] In November 2007, Bezos launched the Amazon Kindle.[60] According to a 2008 Time profile, Bezos wished to create a device that allowed a «flow state» in reading similar to the experience of video games.[61] In 2013, Bezos secured a $600-million contract with the Central Intelligence Agency (CIA) on behalf of Amazon Web Services.[62] In October of that year, Amazon was recognized as the largest online shopping retailer in the world.[63]

In May 2016, Bezos sold slightly more than one million shares of his holdings in the company for $671 million, the largest sum he had ever raised from selling some of his Amazon stock.[64] On August 4, 2016, Bezos sold another million of his shares for $756.7 million.[65] A year later, Bezos took on 130,000 new employees when he ramped up hiring at company distribution centers.[66] By January 19, 2018, his Amazon stock holdings had appreciated to slightly over $109 billion; months later he began to sell stock to raise cash for other enterprises, in particular, Blue Origin.[67] On January 29, 2018, he was featured in Amazon’s Super Bowl commercial.[68] On February 1, 2018, Amazon reported its highest ever profit with quarterly earnings of $2 billion.[69] Due to the growth of Alibaba in China, Bezos has often expressed interest in expanding Amazon into India.[70] On July 27, 2017, Bezos momentarily became the world’s wealthiest person over Microsoft co-founder Bill Gates when his estimated net worth increased to just over $90 billion. His wealth surpassed $100 billion for the first time on November 24, 2017, and he was formally designated the wealthiest person in the world by Forbes on March 6, 2018, with a net worth of $112 billion.[71]

In March 2018, Bezos dispatched Amit Agarwal, Amazon’s global senior vice president, to India with $5.5 billion to localize operations throughout the company’s supply chain routes.[73] Later in the month, U.S. President Donald Trump accused Amazon and Bezos, specifically of sales tax avoidance, misusing postal routes, and anti-competitive business practices.[74] Amazon’s share price fell by 9% in response to the President’s negative comments; this reduced Bezos’s personal wealth by $10.7 billion.[75] Weeks later, Bezos recouped his losses when academic reports out of Stanford University indicated that Trump could do little to regulate Amazon in any meaningful way.[76] During July 2018, a number of members of the U.S. Congress called on Bezos to detail the applications of Amazon’s face recognition software, Rekognition.[77]

Criticism of Amazon’s business practices continued in September 2018 when Senator Bernie Sanders introduced the Stop Bad Employers by Zeroing Out Subsidies (Stop BEZOS) Act and accused Amazon of receiving corporate welfare.[79] This followed revelations by the non-profit group New Food Economy which found that one third of Amazon workers in Arizona, and one tenth of Amazon workers in Pennsylvania and Ohio, relied on food stamps.[80] While preparing to introduce the bill, Sanders opined: «Instead of attempting to explore Mars or go to the moon, how about Jeff Bezos pays his workers a living wage?»[81] He later said: «Bezos could play a profound role. If he said today, nobody who is employed at Amazon will receive less than a living wage, it would send a message to every corporation in America.»[82] Sanders’s efforts elicited a response from Amazon which pointed to the 130,000 jobs it created in 2017 and called the $28,446 figure for its median salary «misleading» as it included part-time workers.[83] However, Sanders countered that the companies targeted by his proposal have placed an increased focus on part-time workers to escape benefit obligations.[84] On October 2, 2018, Bezos announced a company-wide wage increase, which Sanders applauded.[85] The American workers who were being paid the minimum wage had this increased to $15 per hour, a decision that was interpreted as support for the Fight for $15 movement.[86]

In February 2021, Bezos announced that in the third quarter of 2021 he would step down from his role as CEO of Amazon to become the Executive Chairman of the Amazon Board. He was succeeded as CEO by Andy Jassy.[87] On February 2, 2021, Bezos sent an email[88] to all Amazon employees, telling them the transition would give him «the time and energy [he] need[s] to focus on the Day 1 Fund, the Bezos Earth Fund, Blue Origin, The Washington Post, and [his] other passions.»[89]

Blue Origin

Bezos and Rob Meyerson (fifth from left) giving NASA Deputy Administrator Lori Garver (fourth from left) a tour of Blue Origin’s crew capsule in 2011

In September 2000, Bezos founded Blue Origin, a human spaceflight startup.[90] Bezos has long expressed an interest in space travel and the development of human life in the Solar System.[36] His 1982 high school valedictorian senior graduation speech was followed up with a Miami Herald interview in which he expressed an interest to build and develop hotels, amusement parks, and colonies for human beings who were in orbit.[91] The 18-year-old Bezos stated that he wanted to preserve Earth from overuse through resource depletion.[92] Rob Meyerson led Blue Origin from 2003 to 2017 and served as its first president.[93]

After its founding, Blue Origin maintained a low profile until 2006 when it purchased a large tract of land in West Texas for a launch and test facility.[94] After the company gained the public’s attention during the late 2000s, Bezos additionally indicated his interest in reducing the cost of space travel for humans while also increasing the safety of extraterrestrial travel.[95] In September 2011, one of the company’s unmanned prototype vehicles crashed during a short-hop test flight. Although the crash was viewed as a setback, news outlets noted how far the company went from its founding-to-date in advancing spaceflight.[96] After the crash, Bezos has been superstitiously wearing his «lucky» Texas Cowboy boots to all rocket launches.[97] In May 2013, Bezos met with Richard Branson, chairman of Virgin Galactic, to discuss commercial spaceflight opportunities and strategies.[98] He has been compared to Branson and Elon Musk as all three are billionaires who prioritize spaceflight among their business interests.[99]

In 2015, Bezos announced that a new orbital launch vehicle was under development and would make its first flight in the late-2010s.[100] Later in November, Blue Origin’s New Shepard space vehicle successfully rocketed into space and reached its planned test altitude of 329,839 feet (100.5 kilometers) before executing a vertical landing back at the launch site in West Texas. In 2016, Bezos allowed select journalists to visit, tour, and photograph his facility.[101] He has repeatedly called for increased inter-space energy and industrial manufacturing to decrease the negative costs associated with business-related pollution.[102]

In December 2017, New Shepard successfully flew and landed dummy passengers, amending and pushing its human space travel start date into late 2018.[103] To execute this program, Blue Origin built six of the vehicles to support all phases of testing and operations: no-passenger test flights, flights with test passengers, and commercial-passenger weekly operations.[104] Since 2016, Bezos has spoken more freely about his hopes to colonize the solar system, and has been selling US$1 billion in Amazon stock each year to capitalize Blue Origin in an effort to support this endeavor.[105][106] In May 2018, Bezos maintained that the primary goal of Blue Origin is to preserve the natural resources of Earth by making the human species multi-planetary.[107] He announced that New Shepard would begin transporting humans into sub-orbital space by November 2018.[107] In July 2018, it was announced that Bezos had priced commercial spaceflight tickets from $200,000 to $300,000 per person.[108]

On July 20, 2021, he launched on the NS-16 mission with his half-brother Mark Bezos, Wally Funk, and Oliver Daemen. He launched nine days after Richard Branson launched onboard The Virgin Galactic Unity 22 mission.

The Washington Post

On August 5, 2013, Bezos announced his purchase of The Washington Post for $250 million in cash,[109] at the suggestion of his friend, Don Graham.[110] To execute the sale, he established limited liability company Nash Holdings to serve as a holding company through which he would own the newspaper.[111] The sale closed on October 1, 2013, and Nash Holdings took control.[112] In March 2014, Bezos made his first significant change at The Washington Post and lifted the online paywall for subscribers of a number of U.S. local newspapers in Texas, Hawaii, and Minnesota.[113] In January 2016, Bezos set out to reinvent the newspaper as a media and technology company by reconstructing its digital media, mobile platforms, and analytics software.[114] After a surge in online readership in 2016, the paper was profitable for the first time since Bezos made the purchase in 2013.[115]

Bezos Expeditions

Bezos makes personal investments through his venture capital vehicle, Bezos Expeditions.[116] He was one of the first shareholders in Google, when he invested $250,000 in 1998. That $250,000 investment resulted in 3.3 million shares of Google stock, worth about $3.1 billion in 2017.[117][118] He also invested in Unity Biotechnology, a life-extension research firm hoping to slow or stop the process of aging.[119] Bezos is involved in the healthcare sector, which includes investments in Unity Biotechnology, GRAIL, Juno Therapeutics, and Zocdoc.[120] In January 2018, an announcement was made concerning Bezos’s role within a new, unnamed healthcare company. This venture, later named Haven, is expected to be a partnership between Amazon, JPMorgan, and Berkshire Hathaway.[121][122]

Bezos also supports philanthropic efforts through direct donations and non-profit projects funded by Bezos Expeditions.[123] Bezos used Bezos Expeditions to fund several philanthropic projects, including an Innovation center at the Seattle Museum of History and Industry and the Bezos Center for Neural Circuit Dynamics at Princeton Neuroscience Institute.[124][125] In 2013, Bezos Expeditions funded the recovery of two Saturn V first-stage Rocketdyne F-1 engines from the floor of the Atlantic Ocean.[126] They were positively identified as belonging to the Apollo 11 mission’s S-1C stage from July 1969.[127][128] The engines are currently on display at the Seattle Museum of Flight.[129][130]

Altos Labs

In September 2021, Bezos co-founded Altos Labs with Mail.ru founder Yuri Milner. Altos Labs is a generously funded biotechnology company dedicated to harnessing cellular reprogramming to develop longevity therapeutics.[7] The company has recruited prominent scientists such as Juan Carlos Izpisúa Belmonte (known for work on rejuvenation through reprogramming), Steve Horvath (known for work in epigenetic aging clocks), and Shinya Yamanaka (the Nobel Prize-winning inventor of cellular reprogramming in mammalian cells).[7]

The company left stealth mode and launched on January 19, 2022, with a start capital of $3 billion and an executive team led by Hal Barron.[131]

Public image

Journalist Nellie Bowles of The New York Times has described the public persona and personality of Bezos as that of «a brilliant but mysterious and coldblooded corporate titan».[132] During the 1990s, Bezos earned a reputation for relentlessly pushing Amazon forward, often at the expense of public charity and social welfare.[132][133] Journalist Mark O’Connell criticized Bezos’s relentless customer focus as «very small» in terms of impact on humanity as a whole,[134] a sentiment technologist Tim O’Reilly agreed with.[135] His business practices projected a public image of prudence and parsimony with his own wealth and that of Amazon. Bezos was a multi-billionaire who drove a 1996 Honda Accord.[136] Throughout the early 2000s, he was perceived to be geeky or nerdy.[137][138][139]

Bezos was seen by some as needlessly quantitative and data-driven.[140][141] This perception was detailed by Alan Deutschman, who described him as «talking in lists» and «[enumerating] the criteria, in order of importance, for every decision he has made.»[137] Select accounts of his persona have drawn controversy and public attention. Notably, journalist Brad Stone wrote a book that described Bezos as a demanding boss as well as hyper-competitive,[133][140] and opined that Bezos perhaps «bet the biggest on the Internet» than anyone else.[142] Bezos has been characterized as a notoriously opportunistic CEO who operates with little concern for obstacles and externalities.[143][144]

During the early 2010s, Bezos solidified his reputation for aggressive business practices, and his public image began to shift. Bezos started to wear tailored clothing; he weight trained, pursued a regimented diet and began to freely spend his money.[145] His physical transformation has been compared to the transformation of Amazon; he is often referred to as the metonym of the company.[146][147] His physical appearance increased the public’s perception of him as a symbolically dominant figure in business and in popular culture, wherein he has been parodied as an enterprising supervillain.[148][149][150] Since 2017, he has been portrayed by Kyle Mooney and Steve Carell on Saturday Night Live, usually as an undercutting, domineering figure.[151][better source needed] In May 2014, the International Trade Union Confederation named Bezos the «World’s Worst Boss», with its general secretary Sharan Burrow saying: «Jeff Bezos represents the inhumanity of employers who are promoting the North American corporate model»,[152] while in 2019, Harvard Business Review, which ranked Bezos the best-performing CEO for 4 years in a row since 2014, did not rank him even in the top 100, citing Amazon’s «relatively low ESG (environment, social, and governance) scores» that reflect «risks created by working conditions and employment policies, data security, and antitrust issues.»[153]

During the late 2010s, Bezos reversed his reputation for being reluctant to spend money on non-business-related expenses.[28] His relative lack of philanthropy compared to other billionaires has drawn a negative response from the public since 2016.[154][28] Bezos has been known to publicly contest claims made in critical articles, as exemplified in 2015 when he sent a memo to employees denouncing a New York Times piece.[155][156]

Leadership style

Bezos used what he called a «regret-minimization framework» while he worked at D. E. Shaw and again during the early years of Amazon. He described this life philosophy by stating: «When I’m 80, am I going to regret leaving Wall Street? No. Will I regret missing the beginning of the Internet? Yes.»[159] During the 1990s and early 2000s at Amazon, he was characterized as trying to quantify all aspects of running the company, often listing employees on spreadsheets and basing executive decisions on data.[39] To push Amazon forward, Bezos developed the mantra «Get Big Fast», establishing the company’s need to scale its operations to produce market dominance.[51] He favored diverting Amazon profits back into the company in lieu of allocating it amongst shareholders in the form of dividends.[137]

Bezos uses the term «work–life harmony» instead of the more standard «work–life balance» because he believes that balance implies that you can only have one and not the other. He believes that work and home life are interconnected, informing and calibrating each other.[160] Journalist Walt Mossberg dubbed the idea that someone who cannot tolerate criticism or critique shouldn’t do anything new or interesting «The Bezos Principle».[161] Bezos does not schedule early morning meetings and enforces a two-pizza rule—a preference that meetings are small enough for two pizzas to feed everyone in the boardroom.[162] When interviewing candidates for jobs at Amazon, he has stated he considers three inquiries: can he admire the person, can the person raise the common standard, and under what circumstances could the person become exemplary.[163]

He meets with Amazon investors for a total of only six hours a year.[162] Instead of using presentation slides, Bezos requires high-level employees to present information with six-page narratives.[164] Starting in 1998, Bezos publishes an annual letter for Amazon shareholders wherein he frequently refers to five principles: focus on customers, not competitors; take risks for market leadership; facilitate staff morale; build a company culture; and empower people.[165][166] Bezos maintains the email address jeff@amazon.com[167] as an outlet for customers to reach out to him and the company. Although he does not respond to the emails, he forwards some of them with a question mark in the subject line to executives who attempt to address the issues.[168] Bezos has cited Jeff Immelt (of New Enterprise Associates),[169] Warren Buffett (of Berkshire Hathaway), Jamie Dimon (of JPMorgan Chase), and Bob Iger (of Walt Disney) as major influences on his leadership style.[169][170]

Recognition

  • In 1999, Bezos received his first major award when Time named him Person of the Year.[171]
  • In 2008, he was selected by U.S. News & World Report as one of America’s best leaders.[172]
  • Bezos was awarded an honorary doctorate in science and technology from Carnegie Mellon University in 2008.[173]
  • In 2011, The Economist gave Bezos and Gregg Zehr an Innovation Award for the Amazon Kindle.[174]
  • In 2012, Bezos was named Businessperson of the Year by Fortune.[175]
  • He is also a member of the Bilderberg Group and attended the 2011 Bilderberg conference in St. Moritz, Switzerland,[176] and the 2013 conference in Watford, Hertfordshire, England. He was a member of the executive committee of The Business Council for 2011 and 2012.[177]
  • 2014–2018, he was ranked the best-performing CEO in the world by Harvard Business Review.[153]
  • He has also figured in Fortune‘s list of 50 great leaders of the world for three straight years, topping the list in 2015.[178]
  • In September 2016, Bezos received a $250,000 prize for winning the Heinlein Prize for Advances in Space Commercialization, which he donated to the Students for the Exploration and Development of Space.[179][better source needed]
  • In February 2018, Bezos was elected to the National Academy of Engineering for «leadership and innovation in space exploration, autonomous systems, and building a commercial pathway for human space flight».[180]
  • In March 2018, at the Explorers Club annual dinner, he was awarded the Buzz Aldrin Space Exploration Award in recognition of his work with Blue Origin.[181]
  • He received Germany’s 2018 Axel Springer Award for Business Innovation and Social Responsibility.[182] Time magazine named him one of the 100 most influential people in the world on five separate occasions between 2008 and 2018.[183]
  • In February 2023, Bezos was presented with the Légion d’honneur, the highest French order of merit. Bezos had been designated a member of the Legion d’Honneur about 10 years earlier but was not available to collect it.[184]

Wealth

Annual estimates of Jeff Bezos’s net worth[a]
Year Billions Change Year Billions Change
1999 10.1 Steady 0.0% 2009 6.8 Decrease 17.1%
2000 6.1 Decrease 40.5% 2010 12.6 Increase 85.3%
2001 2.0 Decrease 66.6% 2011 18.1 Increase 43.7%
2002 1.5 Decrease 25.0% 2012 23.2 Increase 28.2%
2003 2.5 Increase 66.6% 2013 28.9 Increase 24.5%
2004 5.1 Increase 104% 2014 30.5 Increase 5.5%
2005 4.1 Decrease 19.6% 2015 50.3 Increase 60.9%
2006 4.3 Increase 5.1% 2016 45.2 Decrease 10.1%
2007 8.7 Increase 102.3% 2017 72.8 Increase 61.6%
2008 8.2 Decrease 5.7% 2018 112.0 Increase 53.8%

Main data source: Forbes World’s Billionaires Estimates

Additional reference(s): Bloomberg Billionaires Index

Bezos first became a millionaire in 1997 after raising $54 million through Amazon’s initial public offering (IPO).[185] He was first included on the Forbes World’s Billionaires list in 1999 with a registered net worth of $10.1 billion.[186] His net worth decreased to $6.1 billion a year later, a 40.5% drop.[187] His wealth plummeted even more the following year, dropping 66.6% to $2.0 billion.[188] He lost $500 million the following year, which brought his net worth down to $1.5 billion.[189] The following year, his net worth increased by 66.66% to $2.5 billion.[190] From 2005 to 2007, he quadrupled his net worth to $8.7 billion.[191] After the financial crisis and succeeding economic recession, his net worth would decrease to $6.8 billion—a 17.7% drop.[192][193] His wealth rose by 85.2% in 2010, leaving him with $12.6 billion. This percentage increase ascended him to the 43rd spot on the ranking from 68th.[192][194]

After a rumor broke out that Amazon was developing a smartphone, Bezos’s net worth rose to $30.5 billion in 2014.[195][196] A year later, Bezos entered the top ten when he increased his net worth to a total of $50.3 billion. Bezos rose to be the 5th richest person in the world hours before market close; he gained $7 billion in one hour.[197] By the time the Forbes list was calculated in March 2016, his net worth was registered at $45.2 billion.[198] However, just months later in October 2016, his wealth increased by $16.2 billion to $66.5 billion, unofficially ranking him the third-richest person in the world, behind Warren Buffett.[199] After sporadic jumps in Amazon’s share price, in July 2017 he briefly unseated Microsoft cofounder Bill Gates as the wealthiest person in the world.[200]

The net worth of Jeff Bezos from 1999 to 2018 as estimated by Forbes magazine, in the nominal U.S. dollar. His net worth is calculated in the billions by March of each year.

Bezos would continue to sporadically surpass Gates throughout the month of October 2017 after Amazon’s share price fluctuated.[201] His net worth surpassed $100 billion for the first time on November 24, 2017, after Amazon’s share price increased by more than 2.5%.[202] When the 2017 list was issued, Bezos’s net worth was registered at $72.8 billion, adding $27.6 billion from the previous year.[203] Bezos was officially ranked as the third-wealthiest person in the world, up from the 5th spot in 2016.[203] His wealth’s rapid growth from 2016 to 2017 sparked a variety of assessments about how much money Bezos earned on a controlled, reduced time scale. On October 10, 2017, he made an estimated $6.24 billion in 5 minutes, slightly less than the annual gross domestic product of Kyrgyzstan.[204]

On March 6, 2018, Bezos was designated the wealthiest person in the world, with a registered net worth of $112 billion.[205] He unseated Bill Gates ($90 billion), who was $6 billion ahead of Warren Buffett ($84 billion), ranked third.[206] He is considered the first registered centi-billionaire (not adjusted for inflation).[b]

His wealth, in 2017–18 terms, equaled that of 2.7 million Americans.[211] Bezos’s net worth increased by $33.6 billion from January 2017 to January 2018. This increase outstripped the economic development (in GDP terms) of more than 96 countries around the world.[212] During March 9, Bezos earned $230,000 every 60 seconds.[213] The Motley Fool estimated that if Bezos had not sold any of his shares from its original public offering in 1997, his net worth would sit at $181 billion in 2018.[214] According to Quartz, his net worth of $150 billion in July 2018 was enough to purchase the entire stock markets of Nigeria, Hungary, Egypt, Luxembourg, and Iran.[215] Following the report by Quartz, Amazon workers in Poland, (Germany), and Spain participated in demonstrations and labor strikes to draw attention to his growing wealth and the lack of compensation, labor rights, and satisfactory working conditions of select Amazon workers.[216] On July 17, 2018, he was designated the «wealthiest person in modern history»[c] by the Bloomberg Billionaires Index,[219] Fortune,[220] MarketWatch,[221] The Wall Street Journal,[222] and Forbes.[218]

In 2019, Bezos’s wealth was reduced by the divorce from his wife MacKenzie Bezos.[223][224] According to Forbes, had the Washington state common law applied to their divorce without a prenuptial agreement, Bezos’s wealth could have been equitably divided with his ex-wife;[225][226] however, she eventually received 25% of Bezos’s Amazon shares, valued at approximately $36 billion, making her the third-richest woman in the world. Bezos retained his interest in The Washington Post and Blue Origin, as well as voting control of the shares received by his ex-wife.[227]

In June 2019, Bezos purchased three adjoining apartments overlooking Madison Square Park in Manhattan, including a penthouse, for a combined total of US$80 million, making this one of the most expensive real estate purchases within New York City in 2019.[228] Bezos had also purchased three adjoining apartments at 25 Central Park West in Manhattan for $7.65 million in 1999;[229][230] he bought a fourth unit in that building for $5.3 million in 2012.[230]

In February 2020, Bezos purchased the Warner Estate from David Geffen for $165 million,[231][232] a record price paid for a residence in the Los Angeles area. The previous record high price of $150 million was paid by Lachlan Murdoch for the Chartwell Mansion. During the COVID-19 pandemic, it was reported that Bezos’s fortune had grown by $24 billion, citing a surge in demand from households on lockdown shopping on Amazon.[11] He further expanded his residential holdings in February 2022, purchasing a $16.13-million-dollar apartment at a 24-story boutique condominium, located across from Madison Square Park in the Flatiron neighbourhood, where he already owns all the units on the top floors.[233]

Bezos is the owner of the Y721, a luxury superyacht estimated to cost more than $500,000,000. Once built, it will be the largest yacht in the world.[234]

Criticism

Bezos is known for creating an adversarial environment at Amazon, as well as insulting and verbally abusing his employees. As journalist Brad Stone revealed in his book The Everything Store, Bezos issued remarks to his employees such as «I’m sorry, did I take my stupid pills today?», «Are you lazy or just incompetent?», and «Why are you ruining my life?».[143] Additionally, Bezos reportedly pitted Amazon teams against each other, and once declined to give Amazon employees city bus passes in order to discourage them from leaving the office.[143]

Throughout his early years of ownership of The Washington Post, Bezos was accused of having a potential conflict of interest with the paper.[235] Bezos and the newspaper’s editorial board have dismissed accusations that he unfairly controlled the paper’s content and Bezos maintains the paper’s independence.[236][115] Bezos treatment of employees at The Washington Post has also drawn scrutiny.[237] In 2013, more than 400 Washington Post employees wrote an open letter to Bezos criticizing his poor wages and benefits for his employees. The letter demanded «Fair wages; fair benefits for retirement, family leave and health care; and a fair amount of job security”.[238][239]

Personal life

In 1992, Bezos was working for D. E. Shaw in Manhattan when he met novelist MacKenzie Tuttle, who was a research associate at the firm; the couple married a year later.[45][240] In 1994, they moved across the country to Seattle, Washington, where Bezos founded Amazon.[241] Bezos and his now ex-wife MacKenzie are the parents of four children: three sons and one daughter adopted from China.[92][242] Bezos and MacKenzie have not disclosed their religious status.[243] Public records, family history, and biographical details suggest that both were raised under some form of Christianity.[244]

In March 2003, Bezos was a passenger in a helicopter that crashed in West Texas while surveying land to buy for Blue Origin; the other 3 occupants in the helicopter were pilot Charles «Cheater» Bella, Amazon lawyer Elizabeth Korrell, and local rancher Ty Holland.[245][246] All survived; Bezos sustained only minor injuries and was discharged from a local hospital the same day.[39]

Bezos portrayed a Starfleet official in the 2016 movie Star Trek Beyond, and joined the cast and crew at a San Diego Comic-Con screening.[247] He had lobbied Paramount for the role apropos of Alexa and his personal/professional interest in speech recognition. His one line consisted of a response to an alien in distress: «Speak Normally.» In his initial discussion of the project which became Alexa with his technical advisor Greg Hart in 2011, Bezos told him that the goal was to create «the Star Trek computer.»[248] Bezos’s family corporation Zefram LLC is named after Zefram Cochrane, a character from Star Trek.[249]

In January 2019, Bezos and his wife Mackenzie released a joint statement which revealed that they would be getting divorced after 25 years together.[250][251][252] Subsequently, National Enquirer revealed that Bezos had an affair with media personality Lauren Sánchez; the affair with Sanchez had lasted for months.[253][254] Later, Bezos published an online essay on February 7, 2019, in which he accused American Media, Inc. owner David Pecker of «extortion and blackmail» for threatening to publish intimate photos of Bezos and current girlfriend Lauren Sánchez[255] if he did not stop his investigation into how his text messages and other photos had been leaked to the National Enquirer.[256][257] Media reports have accused Sanchez’s brother Michael of being the source for the photos obtained by National Enquirer; however, Bezos has speculated that it may have been the Saudi Arabian government.[258]

On April 4, 2019, the divorce was finalized, with Bezos keeping 75% of the couple’s Amazon stock and MacKenzie getting the remaining 25% ($35.6 billion) in Amazon stock. However, Bezos would keep all of the couple’s voting rights.[259]

Politics

Indian Prime Minister Narendra Modi presenting the USIBC Global Leadership Award to Bezos, in Washington, D.C. on June 7, 2016

British Prime Minister Boris Johnson meets with Bezos during the United Nations General Assembly, in New York City on September 20, 2021.

According to public campaign finance records, Bezos supported the electoral campaigns of Patty Murray and Maria Cantwell, two Democratic U.S. senators from Washington. He has also supported Democrats U.S. representative John Conyers, as well as Patrick Leahy and Republican Spencer Abraham, U.S. senators serving on committees dealing with Internet-related issues.[260] Jeff Bezos and MacKenzie Bezos have supported the legalization of same-sex marriage, and in 2012 contributed $2.5 million to Washington United for Marriage, a group supporting a yes vote on Washington Referendum 74, which affirmed a same-sex marriage law enacted in the state.[261] Bezos donated $100,000 towards a movement against a Washington state income tax in 2010 for «top earners».[260] In 2012, he donated to Amazon’s political action committee (PAC),[260] which has given $56,000 and $74,500 to Democrats and Republicans, respectively.[262]

After the 2016 presidential election, Bezos was invited to join Donald Trump’s Defense Innovation Advisory Board, an advisory council to improve the technology used by the Defense Department.[62][263] Trump has repeatedly attacked Bezos via Twitter, accused Bezos of avoiding corporate taxes, gaining undue political influence, and undermining his presidency by spreading «fake news».[264][265][266][267]

In 2014, Amazon won a bid for a cloud computing contract with the CIA valued at $600 million.[268] A 2018, $10 billion contract known as the Joint Enterprise Defense Infrastructure (JEDI) project, this time with the Pentagon, was allegedly written up in a way that favors Amazon.[269] Controversy over this was raised when General James Mattis accepted a headquarters tour invitation from Bezos and co-ordinated the deal through Sally Donnelly, a lobbyist who previously worked for Amazon.[270] In November 2019, when the contract was awarded to Microsoft instead, Amazon filed a lawsuit with allegations that the bidding process was biased.[271][272] On July 6, 2021, the Pentagon cancelled the JEDI contract with Microsoft, citing that «due to evolving requirements, increased cloud conversancy, and industry advances, the JEDI Cloud contract no longer meets its needs.»[273] Despite Bezos’s support for an open borders policy towards immigrants, Amazon has actively marketed facial recognition software to U.S. Immigration and Customs Enforcement (ICE).[274]

In 2019, a political action committee linked to Bezos spent over $1 million in an unsuccessful attempt to defeat the reelection bid of Seattle city council member and activist Kshama Sawant.[275]

On November 22, 2021, Jeff Bezos donated $100 million to the Obama Foundation to «help expand the scope of programming that reaches emerging leaders», and requested the Obama Presidential Center’s plaza to be named after John Lewis.[276][277]

Saudi hacking claim

In March 2018, Bezos met in Seattle with Mohammad bin Salman, the crown prince and de facto ruler of Saudi Arabia, to discuss investment opportunities for Saudi Vision 2030.[278] In March 2019, Bezos’s security consultant accused the Saudi government of hacking Bezos’s phone. According to BBC, Bezos’s top security staffer, Gavin de Becker,[279] «linked the hack to the Washington Post‘s coverage of the murder of Saudi writer Jamal Khashoggi at the Saudi consulate in Istanbul». Khashoggi, a Saudi journalist and dissident was employed as a writer at the Washington Post, owned by Bezos. Khashoggi was killed in late 2018, in Turkey’s Saudi consulate for his critical stance and journalism against the Saudi government and its leader.[280]

In January 2020, The Guardian reported that the hack was initiated before the murder but after Khashoggi wrote critically about the crown prince in the Washington Post. Forensic analysis of Bezos’s mobile phone conducted by advisory firm FTI Consulting, concluded it «highly probable» that the hack was achieved using a malicious file hidden in a video sent in a WhatsApp message to Bezos from the personal account of the crown prince on May 1, 2018.[281][282] Saudi Arabia has denied the claim.[283]

Philanthropy

Bezos donated to the Fred Hutchinson Cancer Research Center several times between 2009 and 2017.[284] In 2013, he pledged $500,000 to Worldreader, a non-profit founded by a former Amazon employee.[285]

In September 2018, Business Insider reported that Bezos was the only one of the top five billionaires in the world who had not signed the Giving Pledge, an initiative created by Bill Gates and Warren Buffett that encourages wealthy people to give away a majority of their wealth.[286] That same month, Janet Camarena, director of transparency initiatives at Foundation Center, was quoted by CNBC as having questions about Bezos’s new § Day 1 Fund, including the fund’s structure and how exactly it will be funded.[287]

In May 2017, Bezos gave $1 million to the Reporters Committee for Freedom of the Press, which provides pro bono legal services for American journalists.[288] On June 15, 2017, he posted a message on Twitter asking for ideas for philanthropy: «I’m thinking about a philanthropy strategy that is the opposite of how I mostly spend my time—working on the long term».[28] At the time of the post, Bezos’s lifetime spending on charitable causes was estimated to be $100 million.[28] Multiple opinion columnists responded by asking Bezos to pay higher wages to Amazon warehouse workers.[289][290] A year later in June, he tweeted that he would announce two philanthropic foci by the end of summer 2018.[291] Bezos announced in September 2018 that he would commit approximately $2 billion to a fund to deal with American homelessness and establish a network of non-profit preschools for low income communities.[292] As part of this announcement, he committed to establishing the «Day 1 Families Fund» to finance «night shelters and day care centers for homeless families» and the «Day 1 Academies Fund» for early childhood education.[293][294]

In January 2018, Bezos made a $33 million donation to TheDream.US, a college scholarship fund for undocumented immigrants brought to the United States as minors.[295][better source needed] In June 2018, Bezos donated to Breakthrough Energy Ventures, a private philanthropic fund founded by Bill Gates aimed at promoting emissions-free energy.[296] In September 2018, Bezos donated $10 million to With Honor, a nonpartisan organization that works to increase the number of veterans in political office.[297]

In February 2020, Bezos pledged $10 billion to combat climate change through the Bezos Earth Fund.[298][299][300] Later that year, in November, Bezos announced $791M of donations to established, well-known groups, with $100M each going to Environmental Defense Fund, Natural Resources Defense Council, The Nature Conservancy, World Resources Institute and World Wildlife Fund, and the remainder going to 11 other groups.[301][302][303] In April 2020, early in the COVID-19 pandemic, Bezos donated $100 million to food banks through Feeding America.[11][304][305] In November 2021, Bezos pledged to donate $2 billion towards restructuring food systems and nature conservation at the 2021 United Nations Climate Change Conference.[306]

Bezos Academy is a group of tuition-free preschools for students from low-income families, which was created by Bezos, and which operate in a manner similar to the Montessori method.[307]

In November 2022, Bezos granted a $100-million Courage and Civility Award to singer Dolly Parton in recognition of her charity work focused on improving children’s literacy around the world.[308]

On November 22, 2022, Jeff Bezos awarded $123 million to organizations that are engaged in relocating homeless families to permanent housing. Day 1 Families Fund grants, the amounts of which vary in monetary terms, will be sent to 40 organizations across the country.[309]

See also

  • List of Princeton University alumni
  • List of richest Americans in history
  • List of Time Person of the Year recipients
  • The World’s Billionaires

Notes

  1. ^ All currency figures expressed in the United States dollar (US$) in nominal terms.
  2. ^ Although Bill Gates momentarily surpassed the $100 billion net worth mark in April 1999 before the Dot-com bubble,[207] Bezos was the first to register $100 billion with major wealth indexes and has retained the wealth for longer than Gates’s three weeks.[208][209][210]
  3. ^ Many calculations of Bezos’s wealth during the late 2010s were not adjusted for inflation. When he was designated the «world wealthiest person» on March 6, 2018, the Forbes The World’s Billionaires list stipulated that although Bezos was the first centi-billionaire (i.e. +US$100 billion in net worth), it was Bill Gates who had the most money when taken in real terms.[217] In such terms, Gates had $150 billion while Bezos had $100 billion. However, in July 2018, the net worth of Bezos officially surpassed the $150 billion mark, which led most major wealth indexes to label him the wealthiest person in modern history (post-1982).[218]

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  309. ^ «Jeff Bezos announces 40 grants totaling $123 million to combat homelessness». edition.cnn.com. November 22, 2022.

Sources

  • Robinson, Tom (2010). Jeff Bezos: Amazon.com Architect. ABDO Publishing. ISBN 978-1-60453-759-8.

Further reading

  • Boyle, Alan (May 29, 2018). «Jeff Bezos: ‘We will have to leave this planet … and it’s going to make this planet better’«. GeekWire. Archived from the original on May 29, 2018. Retrieved May 31, 2018.
  • Davenport, Christian (2018). The Space Barons: Elon Musk, Jeff Bezos, and the Quest to Colonize the Cosmos. PublicAffairs. ISBN 978-1610398299.
  • Döpfner, Mathias S. (March 28, 2018). «Jeff Bezos reveals what it’s like to build an empire». Business Insider. Archived from the original on April 30, 2018. Retrieved April 29, 2018.
  • Fernholz, Tim (2018). Rocket Billionaires: Elon Musk, Jeff Bezos, and the New Space Race. Houghton Mifflin Harcourt. ISBN 978-1328662231.
  • Leibovich, Mark. The New Imperialists (Prentice Hall, 2002) pp 55–104.online
  • Wingfield, Nick (January 12, 2018). «Jeff Bezos, Mr. Amazon, Steps Out». The New York Times. Archived from the original on April 22, 2018. Retrieved April 29, 2018.
  • Wofford, Ben (April 22, 2018). «Inside Jeff Bezos’s Washington D.C. Life». Washingtonian. Archived from the original on April 29, 2018. Retrieved April 29, 2018.

External links

  • Jeff Bezos at TED Edit this at Wikidata
  • Appearances on C-SPAN
  • Jeff Bezos on Charlie Rose
  • Jeff Bezos collected news and commentary at The New York Times
  • Forbes Profile
Honorary titles
Preceded by

Bill Gates

 World’s richest person
2018–2021 		Succeeded by

Elon Musk
Источник

Дже́ффри Престон «Джефф» Бе́зос — американский предприниматель, основатель интернет-компании Amazon основатель и владелец аэрокосмической компании Blue Origin, владелец издательского дома The Washington Post.

В 2017 году стал богатейшим человеком мира по версии Forbes, заняв первую строчку с состоянием 90,5 млрд $. В конце августа 2020 года состояние Безоса оценивалось в 204,6 млрд $, что сделало его первым человеком в современной истории, чье состояние превысило 200 млрд $.

В январе 2021 года уступил первую позицию в рейтинге богатейших людей мира CEO Tesla и основателю SpaceX Илону Маску. На данный момент состояние Безоса оценивается в 193 млрд $.

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Источник

Полная история и биография Jeff Bezos. Узнайте подробно в чем секрет успеха Джеффа Безоса и как ему удалось стать самым известным человеком в мире. Интересные факты, книги и фильмы

Сегодня https://lindeal.com предлагает рассмотреть историю успеха известного американского предпринимателя и медиамагната, занимающего второе место в списке самых богатых людей планеты по версии Forbes. В тридцатилетнем возрасте он уволился с престижной должности, оставив Уолл-стрит, чтобы воплотить в жизнь мечту о торговле книгами. С тех пор прошло чуть больше двадцати лет. За это время он сумел заработать репутацию амбициозного и удачливого бизнесмена, готового вкладывать миллиарды долларов в благотворительность и развитие космоса. Кто он? Джефф Безос – владелец интернет — компании Amazon. 

Кто такой Джефф Безос – основатель интернет – магазина Amazon

Джеффри Престон Безос (Jeffrey Preston Bezos) – основатель интернет – магазина Amazon, владелец издательского дома The Washington Post и аэрокосмической компании Blue Origin. В период с 2017 по 2020 гг. ему принадлежало почетное звание самого богатого человека в мире. В январе 2021 года Джефф Безос, состояние которого на тот момент оценивалось в 204,6 миллиардов долларов, уступил пальму первенства в рейтинге богатейших людей планеты по официальным данным Forbes учредителю SpaceX, Илону Маску. На начало осени 2021 года состояние бизнесмена превышает отметку в 211 млрд долларов. 

Биография Джеффа Безос: от детства до наших дней

Джефф Безос родился 12 января 1964 года в городе Альбукерка, штат Нью-Мексико, США. Его матери на тот момент было всего семнадцать лет, отцу лишь на несколько лет больше. Их брак распался через пару месяцев после рождения ребенка.

Биография Джеффа Безоса

Во второй раз мать вышла замуж через четыре года. Новый супруг усыновил мальчика, дав его свою фамилию – Безос. Сразу после этого семья переехала в Хьюстон, где и прошло детство будущего миллиардера. Еще во время учебы в начальной школе Джефф удивлял окружающих интеллектом и находчивостью. Уже в десятилетнем возрасте он превратил гараж отчима в самую настоящую лабораторию, где занимался различными исследовательскими проектами. 

С компьютером и программированием Безос познакомился в средней школе, моментально осознав, что именно компьютерные науки являются его истинным признанием. 

  • В 1982 году Джефф поступает в Принстонский университет, который заканчивает в 1986 году с «красным» дипломом.
  • В период с 1986 по 1994 гг. Безос работает на Уолл-стрит на разных должностях – от разработчика компьютерных сетей для компании Fitel, занимающейся международной торговлей до вице — президента в D. E. Shaw & Co.
  • Конец 1994 года – Безос основал интернет-магазин Amazon.com, вложив в него 300 тысяч долларов.
  • 16 июля 1995 года – в работу запущена первоначальная версия сайта магазина Amazon. На тот момент на нем было множество недоработок и ошибок, на устранение которых ушло еще два года. Так, например, покупатели могли заказать отрицательное количество книг.
  • 1997 год – компания выходит на биржу NASDAQ. Акции продавались по 18 долларов за штуку, по итогам первого дня торгов корпорация Амазон заработала на продаже ценных бумаг 54 миллиона долларов. 
  • 1998 год – электронный каталог магазина пополнился компакт-дисками, компьютерными играми, электроникой, одеждой, товарами для дома, бытовой техникой.
  • 1999 год – бизнес – журнал Time присуждает Джеффу Безосу почетное звание Человек года. На этот момент в компании, основанной бизнесменов работало порядка 3 тысяч человек, ей принадлежало 85% книжного рынка в международном виртуальном пространстве.
  • 2000 год – предприниматель сообщает о создании аэрокосмической компании Blue Origin.
  • 2006 год – Безос запускает уникальную платформу облачного хранилища Amazon Web Services.
  • 2007 год – бизнесмен решает заняться выпуском собственных гаджетов. При этом, он не изменяет себе и своим интересам – первым мобильным устройством, которое представил Джефф стала электронная книга Kindle.
  • 2013 год – предприниматель приобретает издательский дом The Washington Post. Сделка обошлась ему в 250 миллионов долларов. 
  • 24 ноября 2017 года – Джефф Безос официально стал Самым богатым человеком планеты. По оценкам экспертов его состояние равнялось 100,3 миллиардам долларов.
  • 9 января 2019 года – предприниматель сообщил прессе о разводе с Маккензи Безос, в браке с которой прожил 25 лет. Развод официально завершился уже в апреле этого же года.
  • 5 июля 2021 года покинул должность главы корпорации Amazon.
  • 20 июля 2021 года – Jeff Bezos, инстаграмм которого насчитывает 3,4 миллиона подписчиков разместил пост о том, что он совершил 10-минутый суборбитальный полет на космическом корабле New Shepard собственной компании Blue Origin. 

Юность и студенческие годы: учеба в школе и университете 

Блестящая учеба в школе позволила Джеффу Безосу без особых проблем поступить в Принстонский университет, на факультет информатики и электротехники.

Юность и студенческие годы Джеффа Безос

Студенческие годы бизнесмена были омрачены весьма неприятным открытием – среди его однокурсников было немало студентов, которые разбирались в законах физики намного лучше его. Как вспоминал в одном из своих интервью учредитель Амазон: «Я долгое время не мог решить задачу, а мой однокурсник из Шри-Ланки дал ответ на нее моментально. Тогда я понял, что наука – это не мое». Поэтому он решил уделить максимум внимание изучению вопросов компьютерной поддержки. На тот момент в этой отрасли наблюдался острый дефицит хороших специалистов, что позволяло не беспокоиться о будущей карьере. Университет Безос закончил в 1986 году, став обладателем не только «красного» диплома, но и знака отличия от академического общества Фи Бета Каппа.

Чем Джефф Безос занимался до Амазона: первые попытки построить карьеру

После окончания в 1986 году Приностона, Безос отклонил несколько предложений о работе в Bell Labs и Intel и в итоге присоединился к стартапу Fitel. Его создатели намеревались совершить революцию на рынке финансовых сделок, разработав программное обеспечение, которое позволит зарабатывать на разнице в стоимости одних и тех же активов в разных странах.

Основатель компании Amazon Джефф Безос

Уволившись из Fitel, Джефф рассматривал возможность партнерства с Халси Майнором (будущего основателя CNET — популярного американского сайта с обзорами и новостями из мира компьютеров и электроники) для реализации проекта по передаче новостей по факсу. Но из-за сомнений в успехе стартапа, он отказывается от предложения Майнора и устраивается на работу в хедж-фонд D.E. Shaw, где впоследствии занимает должность вице — президента.

Несмотря на успешный карьерный рост, к тридцати годам Безос начал задумываться об открытии собственного дела. Его буквально завораживал невероятный рост интернет – ритейлеров. Именно в этом направлении будущий бизнесмен подыскивал для себя нишу. В 1994 году Джефф увольняется из DE Shaw, чтобы основать собственную компанию. 

Джефф Безос в Amazon: создание компании, первые неудачи и успехи 

В 1994 году Джефф Безос приступает к работе над проектом Amazon. Первыми инвесторами начинающего предпринимателя стали его родители. Как позднее он вспоминал в беседе с журналистами, до того, как Безос обратился к нему с просьбой о займе, его отчим даже не представлял о существовании интернета, делая ставку не на конкретную бизнес – идею, а на своего сына.

dzheff-bezos-i-ego-zhena-makkenzi

Летом 1994 года Джефф и его жена Маккензи переезжают в Бельвью (штат Вашингтон) недалеко от Сиэтла. Здесь они нанимают на работу двух программистов, которые по заданию пары начинают разработку сайта по продаже книг Amazon.com. Первым офисом интернет – магазина стали жилые апартаменты Безосов и гараж. Деловые и важные встречи они проводили в расположенном неподалеку книжном магазинчике Barnes & Noble.

Сайт был запущен летом 1995 года. Первые несколько лет бизнесмен не тратил на его рекламу ни цента, продвижение магазина происходило за счет отзывов довольных клиентов и их рекомендаций. Через две недели после запуска сервиса книги покупались жителями из всех 50 штатов США, а через полтора месяцев сеть охватила уже 45 стран мира. Успех был настолько ошеломительным, что к началу 1997 года в компании работало уже порядка 250 сотрудников, а электронный каталог магазина насчитывал несколько миллионов изданий, представленных в различных жанрах.

По мнению большинства экспертов, настолько бурное развитие Amazon связано с тем, что на сайте помимо огромного выбора литературы действовали дисконтные цены. Для дальнейшего развития бизнеса Безос привлекает сторонних инвесторов, которыми становятся его бывшие коллеги с Уолл-стрит, друзья семьи и приятели по Принстону. В 1997 году компания выходит на IPO, выложив в публичный оборот свыше 3 миллионов акций.

Выход компании Amazon на IPO в 1997 году

Успешный выход на американскую биржу ценных бумаг позволил перейти на следующий этап расширения Amazon. С 1998 года интернет – магазина начинает стремительно увеличивать товарный ассортимент, добавляя в него самые разные товары, начиная от электроники и комплектующих для компьютеров, заканчивая садовыми инструментами и туалетной бумагой. Вот только масштабный финансовый кризис 2000 года, получивший название «лопнувший пузырь дот-комов», развеял всю эйфорию от успехов.

Вместе со всем рынком, акции интернет – магазина, еще несколько месяцев назад, продававшиеся по 80-90 долларов за штуку, обвалились до 6 долларов. Безос был вынужден провести масштабные сокращения персонала и максимально урезать расходы компании. Многие экономисты прогнозировали крах Amazon уже в самое ближайшее время. Однако, прогнозы не оправдались и уже к 2002 году стоимость акций восстанавливается и корпорация заканчивает год с прибылью. Это стало возможным благодаря тому, что Джефф заключает партнерские договора с розничными брендами и компаниями, для которых его магазин становится онлайн-витриной.

Компания Amazon создана Джеффом Безосом

На начало 2011 года в Amazon.com уже работало более 30 тысяч сотрудников. В 2012 году корпорация покупает Kiva Systems – успешного производителя роботов для автоматического перемещения товаров внутри складского пространства. Впоследствии это решение позволило маркетплейсу сократить до 40% издержек на подготовку заказов к отправке. В декабре 2016 года Безос сообщил о первой доставке магазина, выполненной с помощью беспилотника.

Спустя год, компания открывает первый в мире роботизированный супермаркет Amazon Go, в котором отсутствовали кассиры. Для оплаты товара покупателям нужно было скачать специальное приложение, отсканировать продукты, сгенерировать QR-код и приложить его к турникетам на выходе. Стоимость покупки автоматически списывалась с банковской карты клиента супермаркета. В сентябре 2018 года капитализация Amazon превысила 1 триллион долларов.

Магазин Amazon Go создан Джеффом Безосом

В начале февраля 2021 года руководство Amazon объявило о том, бессменный руководитель покидает пост генерального директора, оставив за собой пост председателя совета директоров. Новым главой интернет – магазина стал Энди Ясси, ранее возглавлявший Amazon Web Services. Сам Безос сообщил, что он намерен участвовать лишь в наиболее крупных проектах корпорации, сосредоточившись на управлении собственным благотворительным фондом Bezos Earth Fund и аэрокосмической компании Blue Origin.

Создание аэрокосмической компании Blue Origin  

Аэрокосмическая компания Blue Origin была основана в 2000 году. На тот момент его состояние составляло 6 миллиардов долларов. В течение первых трех лет бизнесмен хранил свой стартап в секрете, однако, после того, как он начал скупать в Техасе землю для строительства суборбитальной площадки, проект привлек внимание общественности.

компании Blue Origin

Первой разработкой компании стала модуль – платформа для вертикального взлета Charon, успешное испытание которой прошло в 2005 году. Через год компании объявила о тестировании уникального суборбитального корабля Goddard, на базе которого впоследствии был создан корабль New Shepard, способный доставлять пассажиров на высоту 100 километров от поверхности Земли.

Последние пятнадцать лет на поддержку Blue Origin ежегодно выделяется порядка 1 миллиарда долларов. Помимо корабля New Shepard, компания активно работает над ракетой New Glenn, которая сможет доставлять на Луну людей и грузы.

Ракета компании Blue Origin

Первый суборбитальный полет корабль New Shepard совершил 21 июля 2021 года, стартовав с собственного космодрома Blue Origin, расположенного в Техасе. Его пассажирами помимо самого миллиардера стали:  53-летний брат Джеффа, Уолли Фанк – американская летчица 83 года, и Оливер Деймен – 18-летний сын нидерландского миллиардера. Десятиминутный полет транслировался в прямом эфире. Таким образом, компании Blue Origin удалось за один раз поставить сразу несколько рекордов, собрав на борту самого богатого, самого молодого и самого старого космического астронавта. 

Борьба Джеффа Безоса и Илона Маска за освоение космического пространства 

В последние годы между американскими миллиардерами развернулась самая настоящая космическая гонка. Кроме Blue Origin на рынке частных космических полетов уверенно лидирует Илон Маск – глава SpaceX и Ричард Брэнсон – учредитель Virgin Galactic. Вплоть до июня 2021 года было неясно, кому из них удастся совершить первый полет к звездам. Однако, когда Безос сообщил о том, что первый суборбитальный полет его корабля New Shepard назначен на 20 июля, Брэнсон решил опередить его, совершив полет на 9 дней раньше.

Конфликт между Джеффом Безосом и Илоном Маском

Из троицы миллиардеров Илон Маск единственный, кто до сих пор не был в космосе, однако, он планирует устранить это отставание уже в самое ближайшее время. Цели Маска не ограничиваются лишь орбитой Земли, в своих интервью он неоднократно заявлял о том, что мечтает колонизировать Луну и Марс. Схожие планы имеет и основатель Amazon, который готов потратить на освоение Луны и строительство на ее поверхности первой космической станции.

Компания Blue Origin и компания Spacex

«Лунный контракт»  стал яблоком раздора между Безосом и Маском. В конце весны 2021 года в прессе появилась информация о том, что Blue Origin оспорила контракт NASA со SpaceX о доставке людей на лунную поверхность, который был заключен всего несколькими неделями ранее. По мнению Джеффа, данный контракт является прямым нарушением правил честной конкуренции, так как закрепляет за SpaceX монополию в сфере космических перевозок. В результате NASA была вынуждены приостановить контракт со SpaceX, до вынесения решения по нему Счетной палатой США.

Другие проекты Джеффа Безоса: издательский дом Washington Post, филантропия и энергоферма

Еще одним крупным проектом Безоса является издательский дом Washington Post, купленный им в 2013 году за 250 миллионов долларов. Бизнесмен вложил в его развитие и модернизацию немалые деньги, что позволило ему успешно ввести одну из старейших газет США в эру цифровизация после нескольких десятилетий неопределенности и упадка.

Washington Post и Джефф Безос

Также миллиардер уделяет немало времени филантропии. В частности, он является одним из крупнейших жертвователей Центра медицинских исследований, который занимается поиском лекарства против рака. Кроме того, Безос активно поддерживает различные образовательные проекты. Так, например, его семья является основателем стипендиальной программы в Институте гуманитарных исследований Аспена. Несколько лет назад он рассказал о создании Фонда земли с бюджетом 10 миллиардов долларов. Его задачей стала поддержка активистов и ученых, которые борются с изменениями климата планеты. В 2020 году фонд предпринимателя Bezos Earth Fund  пожертвовал $ 791 млрд на гранты для 16 организаций работающих в сфере экологии и защиты окружающей среды в целях поддержки программы по борьбе с климатическими изменениями.

Джефф Безос и ветряная электростанция

Осенью 2017 года Джефф запустил уникальную ветряную энергоферму в Техасе, ставшую самой крупной в мире. Комплекс сооружений включает порядка 100 турбин высотой 90 метров. 

Инвестиции Джеффа Безоса в проект по продлению жизни

Интересы Jeff Bezos не ограничиваются лишь книжным рынком и космосом. Так недавно стал известно, что он является самым крупным инвестором стартапа Altos Labs, целью которого является разработка технологии по борьбе со старением. В основе исследований лежит научная работа ученого из Японии Яманаки Синъи, который смог получить за свои открытия Нобелевскую премию. По мнению ученых Altos Labs, их технология позволит перепрограммировать клетки человеческого организма, тем самым отложив процесс старения, как минимум на 50 лет. 

Джефф Безос инвестирует в технологии омоложения компании Altos Labs

Имущество бизнесмена: дома и частный самолет за 75 миллионов долларов

Джефф Безос, чье состояние по приблизительным оценкам аналитиков, составляет 200 миллиардов долларов, тщательно скрывает свою жизнь от посторонних, поэтому точный список принадлежащего ему имущества неизвестен прессе. Однако, вездесущим журналистам все же удалось узнать, что бизнесмен владеет недвижимостью во многих городах и штатах США. Так в Беверли Хиллз, где сегодня проживают практически все звезды Голливуда, у Безоса сразу две роскошных резиденции стоимостью в 25 и 13 миллионов долларов. Также в собственности миллиардера находится три пентхауса в Нью-Йорке и ранчо в Техасе. В 2020 году официальный источник The Wall Street Journal рассказал о том, что бизнесмен приобрел особняк за $165 млн в Беверли Хиллс. Помимо прочего владелец интернет – магазина Амазон является собственником частного двухмоторного самолета Gulfstream G650ER, покупка которого ему обошлась в 75 миллионов долларов. 

Состояние Джеффри Безоса и его дома

Самолет Джеффа Безоса

Самолет Джеффа Безоса Gulfstream G650ER внутри

Секреты эффективного управления персоналом от Джеффа Безоса

Секреты успеха управления и принципы построения корпоративной культуры, которые позволили создать Amazon, размещены в открытом доступе на официальном сайте компании:

  • Клиент – прежде всего. Ключевой задачей сотрудников и топ-менеджмента корпорации является получение доверия и лояльности клиентов.
  • Гиперответственность – персонал Амазон и лидеры компании должны быть готовыми к решению любых задач, даже тех, которые не входят в зону их ответственности.
  • Упрощение задач и инновации – поиск нестандартных способов решения повседневных задач, по мнению Безоса, является основой успеха любого дела.
  • Найм на работу только лучших из лучших и инвестиции в их дальнейшее развитие – руководство Amazon уверено, что недостаточно нанять отличного специалиста, необходимо мотивировать его на дальнейшее развитие. 
  • Масштабное мышление и высочайшие планки – менеджеры интернет – магазина ставят перед собой глобальные цели, придерживаются в своей работе высочайших стандартов качества, требуя этого же от подчиненных.
  • Экономность – компания тратит деньги только на то, что может быть важно или интересно ее клиентам.
  • Открытость к мнению подчиненных – топ-менеджеры корпорации готовы выслушать и принять мнение персонала, если в перспективе оно сможет принести результаты.

Секреты эффективного управления персоналом от Джеффа Безоса

Джефф Безос уверен, что главным принципом управления персоналом является развитие у работников менталитета собственника. Именно поэтому, многие сотрудники маркетплейса являются владельцами его акций. Это повышает их интерес в развитии бизнеса и мотивирует на более эффективную и продуктивную работу. 

Главные принципы успеха Джеффа Безоса

Для достижения статуса самого богатого и влиятельного предпринимателя он руководствовался следующими жизненными принципами:

принципы успеха Джеффа Безоса

  • Отказ от мультитаскинга – в отличие от других бизнесменов американский миллиардер неприемлет мультизадачность, считая, что лучше делать одно дело, но хорошо, чем распыляться на десятки задач и не выполнить ни одну.
  • Выход из зоны комфорта – Безос не боится рисковать, пробовать, что-то новое и экспериментировать.
  • Всегда иметь запасной план и учиться на собственных ошибках и поражениях – как отмечает Джефф, плохой опыт – это тоже опыт.
  • Быть любопытным – главный принцип Безоса, заключается в том, чтобы не при каких условиях не останавливаться в развитии, постоянно узнавать что-то новое.
  • Планировать важные дела на утро – все значимые встречи и дела предприниматель назначает на 10 утра, после чего занимается рутинными вопросами.
  • Спать не менее 8 часов в сутки — хороший сон способствует лучшему отдыху, принятию взвешенных и верных решений.
  • Соблюдать гармонию между работой и личной жизнью – Безос уверен, что с одной стороны работа не должна мешать личной жизни, с другой стороны они должны дополнять друг друга, словно инь и янь. «Если я счастлив дома – это делает меня хорошим сотрудником и лучшим боссом. Если я продуктивен на работе это делает меня позитивным мужем и отцом».

Джефф Безос также известен своей нелюбовью к собраниям и заседаниям. Он старается выделять на них не более 6 часов в год. Более того, предприниматель считает, что если всех участников собрания нельзя накормить двумя пиццами, значит, в нем участвует слишком много человек. 

Интересные факты о Джеффри Безос: личная жизнь, карьера

Мы предлагаем вам ознакомиться с 15-ю интересными фактами о жизни и профессиональной деятельности миллиардера, о которых вы, наверняка, не знали.

Интересные факты о Джеффри Безосе

  1. Первые столы для себя и своих сотрудников Безос сколотил сам, используя вместо столешниц старые двери.
  2. В 2008 году вместе с Марком Кьюбаном появился в одном из эпизодов «Симпсонов», где озвучивал сам себя.
  3. Джефф является самым настоящим космическим энтузиастом. Несколько лет назад он на собственные средства снарядил подводную экспедицию с целью обнаружения и поднятия на сушу обломков ракеты Apollo.
  4. Бизнесмен никогда не пользуется будильником и категорически не приемлем ранних подъемов.
  5. Подбирая будущую жену, он искал женщину, которая в случае необходимости сможет вытащить его даже из тюрьмы «Третьего мира».
  6. В шестнадцатилетнем возрасте он подрабатывал в McDonald’s, где занимался приготовлением картошки фри.
  7. Первоначально Джефф планировал назвать свою компанию Cadabra – от слова «абракадабра», однако, позднее поменял название на Amazon.
  8. В 2016 году снялся в киноленте «Звездный путь. Бесконечность», где сыграл роль инопланетянина.
  9. Безос и его супруга воспитывают четырех детей, трое родных и удочеренная девочка из Китая.
  10. На логотипе компании изображена стрелка от буквы А к букве Z, означающая, что покупатели интернет – магазина могут приобрести в нем товары на любую букву алфавита.
  11. Свою компанию Blue Origin Джефф разместил на территории собственного ранчо в Техасе.
  12. Самым первым товаром, проданным через Amazon, стал учебник «Концепции изменений и аналогии мышления: компьютерное моделирование фундаментальных механизмов мысли».
  13. В соответствии с политикой компании каждый ее сотрудников должен не менее двух дней в году провести за стойкой обслуживания клиентов. От этой обязанности не удается уклониться ни кому, в том числе и главе Amazon.
  14. Национальность Jeff Bezos — американец, его родственники по матери были чуть ли первыми поселенцами штата Техас, однако, в прессе часто появляются слухи о том, что миллиардер имеет еврейские корни. 
  15. Если вбить в браузер ссылку relentless.com (Relentless с англ.яз. – непреклонный, безжалостный), мы попадаем на сайт онлайн – гиганта Amazon.

Цитаты и высказывания Джефа Безоса

Основатель Амазон не часто выступает на публике, однако, несмотря на это многие его высказывания уже успели разлететься по Интернету в качестве цитат.

Цитаты и высказывания Джеффа Безоса

  • Если вы предпринимаете только те действия, о которых известно заранее, долго ваш бизнес не протянет.
  • Знайте, если вы сделаете клиента несчастным, он расскажет об этом не пяти, а 5000 друзьям.
  • Лучшее обслуживание клиентов — это если клиенту не нужно вам звонить, не нужно с вами разговаривать. Это просто работает.
  • Если вы не можете терпеть критиков, не делайте ничего нового или интересного
  • Я предпочел бы поговорить с 50 людьми и не нанять никого, чем взять на работу не того человека.
  • Жизнь слишком коротка, чтобы тратить ее на непродуктивных людей.
  • Усердно работай, веселись и делай историю.
  • Труднее быть добрым, чем умным.
  • Если вы собираетесь создать масштабное изобретение, вы должны быть готовы к трем вещам: неудачи, долгосрочному мышлению и недопониманию со стороны окружающих в течение длительного времени.
  • Брэнд для компании – как репутация для человека.

За годы работы на посту главы Амазон он неоднократно говорил о том, что залогом успешного бизнеса, является его постоянное развитие и готовность к экспериментам. 

Личная жизнь Джеффри Безоса и его супруги Маккензи Скотт: семья, дети и развод

Свадьба Джеффа Безоса и Маккензи Скотт состоялась в 1993 году. Девушка была на 6 лет младше своего избранника, имела литературное образование и в мечтах видела себя знаменитой писательницей. Вопреки опасениям многих знакомых, брак молодых людей оказался удачным. Молодая супруга всячески поддерживала Джеффа во всех его начинаниях, обеспечивая ему надежный тыл.

Личная жизнь Джеффа Безоса: семья и дети

У Безоса и его жены четверо общих детей – трое родных сыновей и приемная дочка родом из Китая. В январе 2019 года после 25 лет брака, пара объявила о разводе. Семья официально распалась уже в апреле. Маккензи получила 4% акций Amazon, стоимость которых оценивается в 39 миллиардов долларов, обеспечив бывшей супруге почетное 3 место в списке самых богатых женщин по версии Bloomberg  и 22 строчку богатейших людей мира.

Жена Джеффа Безоса

После подписания бракоразводных документов он перестал скрывать свою новую возлюбленную. Ею стала бизнес-вумен и телеведущая Лорен Санчес. Примечательно, что на тот момент избранница миллиардера состояла в браке, а ее муж входил в число близких друзей Джеффа.  

Документальные фильмы про Джеффа Безоса

В топ-5 документальных фильмов про Джеффа Безоса мы включили следующие работы:

Фильмы про Джеффа Безоса

  1. Документальный фильм «Безос — кто он и как он стал самым богатым в мире?» (2020 год). Авторы фильма рассказывают о личной жизни, увлечениях, проектах и работе Джеффа Безоса, уделяя особое внимание его планам на будущее.
  2. Документальный фильм «Джефф Безос: история компании Amazon. Биография. Путь. Успех.» (2017 год). Зрители фильма смогут проследить историю развития знаменитого интернет – магазина, узнать много нового из биографии его основателя.
  3. Документальный фильм «Как Продавец Книг стал Самым Богатым Человеком в Мире?» (2021 год). Когда Безос уволился с престижной работы, чтобы продавать книги, многие из его окружения смеялись над ним. Однако, в итоге он сумел достигнуть успеха несмотря ни на что.
  4. Документальный фильм «Джефф Безос — история успеха самого богатого человека» (2021) – фильм, рассказывающий об интересных фактах из жизни американского миллиардера.
  5. Документальный фильм «Как живет Джефф Безос и на что тратит свои миллиарды» (2020) – фильм, рассказывающий о том, как живет Безос и на какие проекты тратит свое миллиардное состояние.

Мало, кто знает, что Jeff Bezos дважды снимался в голливудских картинах. В первых раз он играл самого себя в сериале «Вселенная вероятностей», во второй раз он примерил на себя роль инопланетянина в фильме «Стартрек: Бесконечность».

Топ-6 Книг про Джеффа Безоса

В наш Топ-6 книг про Джефа Безоса вошли следующие литературные произведения:

  1. Книга «Магазин Всего: Джефф Безос и эпоха Amazon». Брэд Стоун – книга рассказывает о взлетах и падениях, с которыми столкнулся бизнесмен на пути к успеху.
  2. Книга «Invent and Wander. Избранные статьи создателя Amazon Джеффа Безоса». Уолтер Айзексон – в произведении собраны тексты лучших выступлений и интервью миллиардера за последние двадцать лет.
  3. Книга «Письма Безоса. 14 принципов роста бизнеса от Amazon». Стив Андерсон – книга рассказывает о ключевых жизненных принципах и правилах тайм-менеджмента, которыми руководствуется в профессиональной деятельности Джефф Безос.
  4. Книга «Ва-банк. Как великие лидеры добиваются великих результатов». Роберт Брюс Шоу – книга рассказывает о том, как руководители самых известных американских компаний (Маск, Безос, Джобс) вывели свои бренды в списки самых продаваемых в мире.
  5. Книга «Большая четверка. Секреты успеха Amazon, Apple, Facebook и Google». Скотт Гэллоуэй – авторитетный профессор бизнес-школы рассказывает о том, на каких принципах выстроены четыре крупнейших бизнес-империи современности.
  6. Книга «В один клик: Джефф Безос и история успеха Амазон» (2015), автор – Ричард Брандт. В книге мы лучше познакомимся с самой персоной Джеффа Безоса, узнаем о его первых шагах в Amazon, а также о секретах успеха его компании.

Все книги, вошедшие в наш Топ, переведены на русский язык и могут стать отличным источником информации не только для начинающих, но и для опытных бизнесменов.

Предсказания Джеффа Безоса, которые сбылись

Еще на заре создания своего бизнеса предприниматель делал немало «предсказаний», многие из которых сбылись с пугающей точностью:

Предсказания Джеффа Безоса

  • Еще в 1999 году он сказал, что его главной задачей является создание такого онлайн – супермаркета, где можно будет купить, что угодно. Сегодня большую часть товаров, представленных на современном рынке можно приобрести на Амазоне.
  • В 1999 году предсказал появление интернета вещей и «умного дома». Более того, в наши дни на Amazon продает огромное количество умных устройств собственного производства с поддержкой виртуального ассистента Alexa.
  • Также сумел предсказать появление персонализированной таргетированной рекламы в Интернете.
  • В 1998 году  предсказал, что всего через пару лет магазин Barnes & Nobel перестанет воспринимать Amazon в качестве прямого конкурента, так как компанию сложно назвать обычной книжной лавкой, даже если первоначально она специализировалась именно на продаже книг. 
  • В 1999 году предприниматель спрогнозировал, что уже через несколько десятилетий большинство людей будут покупать бытовые вещи, одежду и еду преимущественно через интернет.

Впрочем, далеко не все предсказания миллиардера оказались точности. Так, например, он в сюжете канала CBS 1999 года, он высказал мнение о том, что в будущем, информация вряд ли будет ценным ресурсом, который продается и покупается за миллионы долларов. 

Заключение

 Успех Джеффа Безоса – это не стечение обстоятельств или удача, а закономерный результат кропотливого и тяжелого труда. Он одним из первых поверил в американский рынок электронной коммерции, без сожалений оставив престижную работу, ради торговли книгами в интернете. Предприниматель на уровне интуиции распознает выгодные и перспективные ниши, способные принести отличный доход. Именно поэтому проекты Безоса остаются конкурентными, несмотря на то, в какой сфере деятельности они реализуются. Сегодня в Amazon работает более 50 тысяч сотрудников, а представительства магазина открыты в США, Канаде, Европе, Китае, Японии и России. Спасибо, что дочитали статью от https://lindeal.com до конца.

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Источник

Amazon.com, Inc., doing business as Amazon, is a multinational technology company focusing on e-commerce, cloud computing, and artificial intelligence in Seattle, Washington. It is one of the Big Four or «Four Horsemen» of technology along with Google, Apple and Facebook due to its market capitalization, disruptive innovation, brand equity and hyper-competitive application process.

Amazon is the most valuable public company in the world ahead of Apple and Alphabet. It is the largest e-commerce marketplace and cloud computing platform in the world as measured by revenue and market capitalization. Amazon.com was founded by Jeff Bezos on July 5, 1994, and started as an online bookstore but later diversified to sell video downloads/streaming, MP3 downloads/streaming, audiobook downloads/streaming, software, video games, electronics, apparel, furniture, food, toys, and jewelry.

More Info:
en.wikipedia.org

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